Marketing production with DAM systems
With MPP.360, you can expand your digital asset management (DAM) system with a platform for the controlled and automated production of sales and marketing materials.
out of your DAM
Your DAM system serves as a central storage location for all marketing assets and brand specifications. With MPP.360, you can expand your DAM to include the controlled and automated production of sales and marketing materials. From the briefing to all coordination, production and delivery of finished advertising material.
Marketing Production Platform
Orchestrating marketing productions
Complex marketing productions require precise control. With MPP.360, you can orchestrate the entire lifecycle of your marketing productions on one platform. The platform integrates all players and systems across teams and enables effective collaboration.
Connection of MPP.360 to DAM systems
Assets for the production
MPP.360 supplements the availability and organization of your assets in DAM systems with a platform for the controlled production of omnichannel sales and marketing materials. Images, logos, graphics and text content from your DAM system are used for the automated creation of digital and printed materials.
MPP.360 allows you to access assets from your DAM as early as the briefing stage in order to produce marketing materials from them.
Your asset pool changes over time: MPP.360 and your DAM are in constant communication so that materials are always up to date.
Save advertising material
Finished advertising materials are stored directly from MPP.360 in your DAM according to fixed standards and are available for use.
Marketing Production Automation
From individual asset to advertising material
With the creative master templates in MPP.360, you can speed up the production of your marketing materials. Whether for digital or printed advertising material: MPP.360 allows you to fill your master templates with assets from your DAM in a simple and structured way. Your web-ready or print-ready advertising materials can then be automatically exported from these.
End to end with your DAM system
Simple production and distribution
MPP.360 automates the entire production process. By connecting your MarTech stack, finished materials can be automatically delivered back to your DAM, CMS or CRM system. Both print-ready print PDFs and digital materials such as HTML5 banners or landing pages can be exported directly from the platform.
Interested in finding out more about MPP.360?
Feel free to contact me personally.